For any type of email you're sending, try to keep it short. I'd go with less than 10 sentences, but try to stay closer to 5.
Complimenting their product
- Every email I send starts with the line, "I just wanted to tell you how much my family loves your product.
- I try to put in a little info about myself.
- Sometimes it's that I switched back to their brand after being away for awhile.
- I've put in 2-3 sentence stories about remembering their product from childhood.
- Just try to put some meat in the middle of your email. They get tons of emails each day and you want yours to stand out from the others.
- I always end by thanking them for making such a great product.
Complaint emails: I try not to send complaint emails since most people who contact these companies are complaining about a product. They may request UPC codes and info on your packaging depending on your complaint. However, if you have a valid complaint or issue, try this:
- Tell them that you have always enjoyed using their product in the past.
- Suggest that maybe you just got a "bad batch".
- Let them know that even though you weren't happy this once, you still plan on purchasing their product again to ensure that they didn't change the formula/recipe/etc.
- Let them know that you're bummed out about one of your favorite products or a new product you tried not being as good as you remembered or expected. Don't sound angry, just disappointed.
Asking for coupons: This has NEVER worked for me, although I've heard that it's worked for some people.
No comments:
Post a Comment